MVP 4 | Susannah George's Most Valuable Perspective
In this episode of MVP, Susannah George, founder and CEO of Urban List, joins Dear Storyteller GM Mike Drysdale to discuss the key takeaways from her speech at State of Social. Susannah shares the strategies she uses to build a strong, passionate team and explains how her decentralised workforce retains a collaborative and supportive culture.
In this episode of MVP, Susannah George, founder and CEO of Urban List, joins Dear Storyteller GM Mike Drysdale to discuss the key takeaways from her speech at State of Social. Susannah shares the strategies she uses to build a strong, passionate team and explains how her decentralised workforce retains a collaborative and supportive culture.
During their conversation, Mike uncovers several of the ingredients that Susannah has used to create the 2021 Media Brand Of The Year, including a non-hierarchical structure, focus on creativity and content strategy, and consistent communication through the Slack app. They also delve into the wisdom of author Patrick Lencioni and how his ‘ideal team player’ framework transformed her leadership methodology.
And in a particularly insightful session of quickfire questions, Susannah reveals a surprising business person she would like to spend time with, gives a valuable book referral for fellow founders, and passionately explains why the news media bargaining code is not championing the future of independent media. It’s an episode filled with eloquent and deeply considered thoughts, and one that sheds light on the incredible success that can be achieved - both personally and within a company - by putting your employee experience first.
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‘It doesn’t matter what your title is. It’s the quality of your idea and your willingness to learn.’
‘I love people. I love the opportunity to connect with people and over time I’ve recognised that it’s [when you’re] willing to share your own guts and grit and ugliness and shadow that the greatest connections come.’
‘Our employee proposition is right there in our brand proposition. So, our brand proposition is ‘Good life, Good company’, so if you’re going to put it out there that overtly, you better be a good place to be.’
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Links:
Susannah George/Urban List:
Website: https://www.theurbanlist.com/
Mike Drysdale/Dear Storyteller:
Website: https://dearstoryteller.com/
Twitter: https://twitter.com/MikeDrysdale_
State of Social:
Website: https://stateofsocial.com.au/
Twitter: https://twitter.com/state_of_social
Creators and Guests
